Pearson partnered with Vū Technologies to bring immersive display tech into a new Pearson Lab, using the same LED volumes and real-time software typically deployed on virtual production stages to prototype "new forms of experiential education."

  • Multi-year collaboration - The partnership will deploy Vū's immersive display and software stack (the Vū One system powered by Vū Studio) inside Pearson Labs to co-develop in-room immersive content experiences and AI-driven personalized visuals

  • Interactive simulations - The companies are exploring "interactive simulations and storytelling environments that allow learners to step inside the subjects they study," plus adaptive visuals with multilingual support that adjust to each learner's pace

  • Real-time teaching analytics - The system will provide classroom analytics and engagement tools that give educators actionable feedback on student participation and understanding

  • VP tech moves to education - Vū positions this as taking their turnkey systems beyond production and briefing centers into innovation centers and classrooms

For the immersive media world, this signals that VP-style LED volumes and real-time engines are moving from film sets into education as a new market. Tim Moore, CEO of Vū Technologies, framed the partnership around "learning that's visual, adaptive, and deeply engaging"—essentially applying virtual production tooling to curriculum design with AI-driven personalization layered on top.

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