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ZEISS Updates CinCraft with Third-Party Lens Support and Point Cloud Export

ZEISS has expanded capabilities for its CinCraft camera tracking system with new manual lens calibration and point cloud export functionality. The updates significantly broaden supported lens options and enhance post-production workflows while maintaining the system's reputation for operational simplicity.

Lens Library Expansion: Third-party lenses now join the CinCraft ecosystem without proprietary limitations

The new manual lens calibration feature transforms CinCraft's compatibility profile. Users can now choose from over 100 third-party lenses through a template library or manually calibrate lenses not included in the system. This calibration process happens once, with settings saved to the server for future use, essentially removing the previous limitation of ZEISS-only lens support.

  • The system now supports upwards of 100 third-party lenses through included templates

  • Users can manually calibrate lenses not included in the template library

  • Calibration settings are stored on the server for repeated use across projects

  • The Supreme Prime Radiance 28-80 Zoom is showcased as their flagship zoom lens working with the system

Tracking Intelligence: The system maintains flexibility between marker and natural feature tracking

CinCraft continues to provide dual tracking approaches, giving productions environmental adaptability. The system handles both reflective marker tracking (ideal for controlled studio environments) and natural feature tracking (perfect for location work outdoors).

  • Switching between tracking modes takes minutes to reconfigure

  • Productions can set up multiple zero points across a studio

  • The set-and-forget approach allows shutdown and restart without recalibration

  • The tracking configuration preserves zero points exactly where they were set

Post-Production Bridge: Point cloud export connects on-set data to post workflows

Perhaps most significant for post-production teams, CinCraft now captures and exports point cloud data. This capability creates continuity between on-set camera tracking and post-production alignment needs.

  • Point cloud data captured during production can be exported to post

  • The system records all tracking data including camera tracking and lens information

  • The data streaming supports a range of graphics workflows

  • This bridges the gap between virtual production and post-production needs

Industry Implementation: Virtual production evolves toward accessibility and flexibility

These updates reflect the broader industry push toward systems that work across more production scenarios without proprietary limitations. As virtual production becomes standard practice, tools that offer flexibility—supporting various lenses, environments, and workflows—are becoming essential rather than optional.

The system's emphasis on operational simplicity suggests virtual production technology is maturing toward plug-and-play accessibility that will further accelerate adoption.

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