NEWSLETTER

10 Filmmaking Trends & Predictions for 2025

And no, it's not all about AI

And no, it's not all about AI

Author

Joey Daoud
January 05, 2025

Powered by

Welcome to 2025!

Hope everyone had a great holiday break. With Christmas and New Year falling on Wednesday, every day has felt like a series of Mondays and Fridays.

Some last-minute update: heading to CES this week.

Not doing the extensive coverage we do at NAB (50+ videos 😅), but enough companies were popping up on my radar with virtual production, AI, and AR/VR that I thought it’d be worth going.

So I’ve got a question for you:

What types of new products are you most interested in seeing at CES?

Login or Subscribe to participate in polls.

Also, putting out a soft feeler to anyone who would like to consider becoming a part-time contributor to VP Land, because I’d love to work with someone who already gets it.

If you’re tech-obsessed, love the magic of moviemaking, are excited about the creative possibilities from the new tools that are coming, and want to help shape and make this the most useful creative industry newsletter, then please hit that reply button!

Thanks everyone - here’s to an amazing 2025!

Joey

10 Filmmaking Trends & Predictions

Here’s what’s on our radar.

More Accessible Virtual Production Tools with Smaller Set Ups

Virtual production is becoming more accessible through compact, modular solutions that don't require dedicated studio space.

  • Disguise offers Meptik Studio Pro that drastically reduces the time needed to set up a virtual production studio

  • Equipment manufacturers are focusing on portable, reconfigurable solutions for varied production needs

  • 3D Space is Going to be the Next Big Gen AI Focus

    Converting 2D images into navigable 3D environments is becoming a key capability for virtual production and environment creation.

    • World Labs, Genie 2, CAT4D, and Playbook demonstrate single-image to 3D space conversion

    • Technology enables consistent environment creation across multiple camera angles

    • Particularly valuable for pickup shots and virtual production planning

    • Opens new possibilities for location scouting and pre-visualization

    Rise of LED Wall-less Virtual Production

    While it probably won’t be final pixel ready, more solutions and workflows will pop-up that’s virtual production without the walls.

    • Beeble (SwitchLight) showcasing advanced environment replacement technology

    • Skyglass integrates environmental imagery and composites it in real-time

    • New tools enable lighting and background modification without LED walls

    • Technology focuses on maintaining realistic lighting and reflections

    • Current solutions show promise but aren't yet production-ready

    More Visual and Intuitive Ways to Steer Gen AI

    We will hopefully see a lot less text prompting for generating visuals, and a lot more intuitive interfaces.

    • Luma Dream Machine emphasizes visual inputs over text commands

    • Sora introduced storyboard-based prompting for timing control

    • Runway exploring visual graph structures for video generation

    • Real-time AI generation and hardware interfaces - see prediction 10

    Immersive Content Will Increase, But Not for Apple Vision Pro

    Despite lackluster sales of the AVP, demand for high-quality immersive content continues to grow, particularly in venue-based experiences.

    Shift Back to On-Prem Storage

    Rising cloud costs and storage management challenges are driving production teams to reconsider local storage solutions, with new tools emerging to support this transition.

    • Monthly cloud storage fees continue to increase, with limited ability to reduce costs. Media teams managing petabytes of data find cloud solutions increasingly expensive.

    • Growing interest in NAS systems and local servers for active project storage

    • We see a shift back to teams looking for on-prem solutions, and Media Asset Management solutions (MAM) that don’t require cloud intermediaries (like Axle AI)

    SPONSOR MESSAGE

    MASV is a faster, easier way to transfer large files to anyone, anywhere in the world—with just an internet connection.

    MASV now offers a new free tier offering 10GB/month of free transfers with full enterprise features, alongside pricing updates that cut storage costs by 30% and provide up to 40% savings on subscription plans.

    Trusted by media and entertainment organizations across the globe, MASV plays an essential role in thousands of video workflows, giving production professionals absolute confidence in media delivery.

    Unlike other file transfer services, MASV has no size limits and always delivers blazing-fast transfer speeds.

    Try MASV for free.

    👔 Virtual Production Gigs

    Technical Program Manager
    Mo-Sys Engineering Ltd

    👀 Want to write for us? Just hit reply.

    📆 Upcoming Events

    January 7
    CES 2025
    Las Vegas, NV

    February 16 to 20
    HPA Tech Retreat 2025
    Rancho Mirage, CA

    March 2025
    Cine Gear NY 2025
    New York, NY

    April 6 to 9
    NAB Show Las Vegas
    Las Vegas, NV

    June 5 to 8
    Cine Gear LA 2025
    Los Angeles, CA

    View the full event calendar and submit your own events here.

    Thanks for reading VP Land!

    Have a link to share or a story idea? Send it here.

    Interested in reaching media industry professionals? Advertise with us.

    KEEP READING

    NEWSLETTER

    Netflix's 300 AI titles

    PLUS: Thinking Machines opens Inkling, playable AI worlds you can steer