'Mufasa': Blending Reality and Animation Seamlessly January 14, 2025 VFX and animation house MPC's innovative virtual production techniques and advanced visual effects bring the fully CG Mufasa: The Lion King to life with unprecedented realism. The film combines cutti
Joey Daoud December 09, 2024 Barry Jenkins, the acclaimed director of the short film Chlorophyl (oh, and Moonlight), had a quote circulating around X last week about his thoughts on all digital filmmaking: "Not my thing" Th
Observable Media adopts Zero Density's virtual production platform, bringing advanced capabilities to North Carolina creators. This move democratizes access to high-end tools, previously limited to la
Absen and Brompton Power Optic8's Dallas VP Facility December 05, 2024 Optic8 and Trilogy Studios have launched a state-of-the-art virtual production facility in Dallas, Texas, featuring Brompton Technology's Tessera SX40 LED processors and Absen's high-performance PR
In a recent video from Disguise , VP of Virtual Production Addy Ghani outlined the next stage of VP, what they’re calling VP 2.0 . The three pillars of this new stage of maturity includes modular stages
Porsche is joining Lollipop Racing as a series sponsor, a first-of-its-kind streaming series and interactive motorsport game created by entertainment technology company Feature and critically
UFC just raised the bar with some of the most mind-being, visually enticing live sports events we’ve ever seen. Noche UFC, a Mexican Independence Day-themed fight card, at the Las Vegas' Sphere , showcased gro
Navigating Virtual Production: Netflix's In-Depth Playbook August 30, 2024 Netflix's recently released Virtual Production Playbook provides an in-depth guide to the virtual production process, from deciding when to use it to planning and executing shoots on LED volumes. T
Maxon Tools Behind This Summer's Blockbuster VFX August 30, 2024 This summer's blockbuster films showcased stunning visual effects created with Maxon's powerful tools , including Cinema 4D , Red Giant , ZBrush , and Redshift . From Pixar's "Inside Out 2"
NBC Sports has partnered with Imaginary Forces to create a captivating title sequence for their primetime coverage of the 2024 Paris Olympics , aiming to evoke the grandeur and legacy of the Games. Behind the Scenes
MrBeast's Director of Photography, Jason Elliott, shared behind-the-scenes details on how the YouTube star's team captures his ultra-viral videos, including the recent '1-1
Steve Giralt , founder of The Garage , is pushing the boundaries of food and beverage commercials by combining high-speed cinematography with virtual production techniques. His Brooklyn-ba
World-building lab and creative studio Impossible Objects has opened a new Culver City facility featuring a cutting-edge LED wall, aiming to make virtual production more accessible to filmmakers. Behind the Scenes T
PROXi Virtual Production , founded by stuntman Guy Norris and his sons Harrison and Harlon, is a powerful previz tool that uses Reallusion's Character Creator and iClone with Unreal Engine to create ad
The lines between gaming, audience interactivity, and episodic storytelling are about to get even more blurred. Mobil 1 has partnered with Lollipop , a groundbreaking racing franchise created by Feature , to bring
Meptik Studio Pro: Virtual Production 'Studio in a Box' June 27, 2024 Meptik , a Disguise company, has released Meptik Studio Pro , a turnkey "Studio in a Box" solution that drastically reduces the time needed to set up a virtual production studio. This comprehe
XPLOR , a virtual production studio in West Yorkshire, has created what's believed to be the first-ever fashion campaign using AI-generated locations. By leveraging generative AI, XPLOR was able to create a serie
Marvel's "What If...?" Leaps into Interactive Storytelling on Vision Pro June 04, 2024 Marvel's "What If...? — An Immersive Story" brings fans into the multiverse, letting them interact with characters and use superpowers through Apple's Vision Pro
Meredith Brace Sloss and Jess Marley from Halon Entertainment recently sat down to discuss their experience in virtual production, virtual art department, photogrammetry, and VFX. With a wea
Final Pixel won the Global Productions Virtual Production Innovation Award for 2024 for their Oracle Red Bull Racing campaign. The groundbreaking promotional campaign transported the RB19 Formula 1 car from Manhat
Joey Daoud May 21, 2024 Last Thursday was the 2nd AI on the Lot event, which culminated in the premiere of the three AI shorts from the Cinema Synethica 48-hour filmmaking competition. 9 filmmakers, each randomly ass
Inside Coffeezilla's '$10,000,000' Virtual Production Studio Joey Daoud January 16, 2024 Coffeezilla is a YouTuber and investigative journalist with over 3 million subscribers. He covers and debunks scams - mostly crypto scams. But what makes his videos unique is the
Coffeezilla's Virtual Production Journey with Mo-Sys Joey Daoud December 25, 2023 YouTuber and investigative journalist Stephen Findeisen, better known as Coffeezilla , just shared a behind-the-scenes look at how he produces the cinematic scenes his videos have become famous
🌐 How F1 used the Vegas Sphere
