Blackmagic Unveils Customizable URSA Cine 12K Body for $6,995

Blackmagic Design introduces a stripped-down version of its high-end URSA Cine 12K camera, offering a more affordable option for experienced cinematographers and rental houses. The new Blackmagic URSA Cine 12K LF Body maintains the same quality and features as the full kit but excludes many accessories, allowing users to customize their setup with existing gear.

For reference, here’s the URSA Cine 12K in its full setup.

Behind the Scenes

• Priced at $6,995, the body-only model offers significant savings compared to the full kit

• Includes a dual CFexpress media module instead of the 8TB module found in the full kit

• Features the same 12K large format RGBW 36 x 24mm sensor with 16 stops of dynamic range

• Capable of shooting up to 80 fps in 12K, 144 fps in 8K, and 240 fps in 4K

• Comes with an EF lens mount, with PL and LPL mounts available separately

• Retains industry-standard connections like Lemo and Fischer for accessories and remote control

• Includes built-in hardware for RTMP and SRT live streaming

Final Take

This move by Blackmagic Design caters to the growing demand for modular camera systems in the film industry. By offering a high-end camera body at a lower price point, the company is making its advanced technology more accessible to a broader range of filmmakers and production companies.

This strategy could potentially increase market share and foster greater adoption of Blackmagic's ecosystem in professional filmmaking circles.